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Cart abandonment is one of the most common problems for online sellers in the eCommerce world today. Despite spending an extensive amount of effort and resources marketing your products and services, you are not getting the sales you expected. You spend lots of money on branding, social media, PPC, SEO, referral marketing, and many more […]
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Are you a business owner looking to start Google ads advertising (PPC)? Or perhaps you are an established brand looking to change PPC managers because you are not seeing success right away on your advertising? Before you begin, you should know how long this powerful ad channel takes to work. Here’s what you can expect: a […]
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“Business has only two functions – marketing and innovation,” said writer Milan Cundera. We spend an immense amount of time and energy on the latter while hesitating to spend money on the former. Meanwhile study after study proves that marketing leads to a larger ROI and a stronger long-term business strategy. Companies shouldn’t be afraid […]
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Tell me, what comes to mind when you hear the term “native advertising”? For one, many people mistake it for content marketing. But as a seasoned marketer, it’s important that you don’t make that mistake. That’s why today, I’m going to explain both terms and show you the ideal scenarios to use native advertising and […]
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Have you ever heard of quora advertising? Do you even know you can advertise with quora? With Facebook coming under scrutiny for unsavory data collection practices, advertisers are scrambling to find new paid mediums for their products. Being that Facebook Ads and AdWords are the largest platforms in terms of sheer spend volume on Earth, […]
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