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So, your business is growing and you’ve decided it’s time to add a marketing professional to your team. But, who should you hire? Here’s something we can both agree on: the goal of a marketer is to increase company revenue. And that’s not all… Successful marketers also need to have the expertise and flexibility to […]
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In today’s state of marketing, competition is stiff and audiences are far more informed than before when TV, radio broadcasts and above-the-fold newspaper headlines reigned supreme. In times like these, of short attention spans and a demand for quality, how do you manage to build brand awareness, let alone stand out from the crowd? The […]
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Let’s take a look at guest blogging best practices, and strategies we can use to find high authority blogs that accept guest posts. More importantly, let’s look at how guest blogging for SEO can propel your site to higher rankings, and at a much faster rate. Guest blogging is a great way to build links […]
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For a small business owner, mobile marketing may seem like a daunting, costly or time-consuming task. You may rely on a mobile phone and mobile apps to conduct business, but may not market or advertise your business to a mobile-first audience. The truth is, […]
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There has been quite a bit of chatter over the last few months with the two big-name tech companies going head-to-head. With big advertising changes comes big responsibility (and potentially big budget adjustments). We’re here to keep you in the loop, tell you why you should care, and what you must know about the new […]
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