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Online shopping has its own set of benefits and challenges. When it comes to an e-commerce platform, checkout is one of the most important components. E-commerce developers put a lot of effort into testing and researching how to enhance the user experience for the portal and the interface. However, even when following mobile e-commerce best […]
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According to a study by the Direct Marketing Association, you can expect an average return of $42 for every $1 you spend on implementing an email marketing calendar for your business. In other words, email marketing isn’t going anywhere any time soon. Because of this, as an eCommerce business, it is a no-brainer and vastly […]
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As 2021 begins, eCommerce is showing no signs of slowing down. Consequently, online retailers will have more competition than ever. For this very reason, it is more important than ever to develop strong eCommerce strategies for your business. Especially due to the current COVID-19 pandemic, more and more store owners are racing to integrate their […]
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I’m sure you know by now that your customer acquisition cost (CAC) is the price you pay to convert a lead into a customer. And for most companies, that’s a pretty huge expense. According to a 2021 CMO survey, businesses spend over 11.5% of their total company revenue on marketing. That’s quite a bit […]
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This year, help your business grow with trusted and true eCommerce marketing tools for 2019. E-commerce spending has exploded over the past five years. American consumers spent $454 billion on web retail purchases in 2017, marking the 60th consecutive quarter of significant growth. To put that number into perspective, the level of online spend is […]
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